I had the opportunity to design social media and Google ads for Butterfield Bank’s (Mastercard) holiday campaign, creating visually compelling content that captured shopping and traveling during this time of the year, and how easy is with using Mastercard debit/credit cards, while maintaining the brand’s professional and sophisticated image. Each ad was thoughtfully designed to resonate with Butterfield’s diverse audience, ensuring consistency across platforms and alignment with the campaign’s messaging. This project involved crafting eye-catching visuals and clear, engaging calls-to-action, resulting in a cohesive and impactful digital presence that effectively promoted the holiday campaign across multiple channels.