Lead designer for Palm Beach FineMark Bank's campaign materials, overseeing both print and digital assets.
As the lead designer for Palm Beach FineMark Bank's campaign materials, I played a key role in overseeing the development and execution of both print and digital assets. This involved managing the creative process from concept to completion, ensuring that all materials aligned with the bank's brand identity and conveyed the intended message effectively. I was responsible for designing a wide range of assets, including, flyers, billboards, and digital and print advertisements, all tailored to target the bank’s high-end clientele. My role required close collaboration with the marketing agency to ensure that each piece not only met strategic objectives but also maintained a consistent visual identity across both print and digital platforms. Throughout the campaign, I ensured that all deliverables were of the highest quality, meeting deadlines and contributing to the overall success of the marketing initiative.